Salty zingers
Get Evil in your Inbox
Did you know you can have the Evil Inc comic e-mailed to you as soon as it's published? Never miss an update or an announcement — and you can unsubscribe any time you want with the click of a button! If you'd like to see what to expect, take a look at a few previous e-mails.ComicLab
Webcomics weirdos Dave Kellett and Brad Guigar are talking comics! When a Patreon backer hits the viral jackpot, they wonder if it wasn’t fool’s gold. This turns into a discussion of smart online marketing, how publishing religious content is like posting NSFW comics, and one overarching theme — social media isn’t about generating Buzz so much as it’s about building Community. Then, the boys talk about getting a publisher excited about comics, and finally, those sentimental things we hold onto that we should probably let go.
BUT FIRST, “Muaauughhh, the French… champagne…”
Show notes
- 00:00 — Orson Welles stumbles through a Paul Mason wine commercial blitzed off his keister.
- 09:48 — It’s illegal to run a raffle on Patreon… unless you do it this way.
- 18:10 — Going viral… is it “fool’s gold”?
- 22:40 — If your promotion isn’t clickable, it’s useless
- 24:46 — Frequent/Consistent/Significant still plays a role in today’s webcomics publishing
- 28:19 — Posting cartoons about divisive topics will have significant consequences
- 29:35 — Publishers of religious-themed content should pay close attention to how successful publishers of NSFW content operate. The two require a very similar approach
- 32:23 — Niche publishing
- 35:37 — Generating BUZZ on social media vs cultivating COMMUNITY
- 43:43 — Buying advertising is too much money for not enough return
- 44:28 — Being a guest on a podcast/YouTube channel… is it good promotion?
- 46:36 — Webcomics growth is usually slow growth
- 47:31 — How do you go about getting a publisher excited about comics if they're not typically known for it?
- 56:46 — What are the things you should probably sacrifice practically speaking, but you're just not ready to part with, because they remind you of good times of why you love being a cartoonist?
- 01:07:54 — When you’re introduced to a cartoonist who is apparently a big deal...but you’ve never heard of them
Great rewards when you support ComicLab
$2 — support the show
$5 — submit a question for possible use on the show AND get the exclusive ProTips podcast
$10 — record an audio question for possible use on the show AND get the exclusive ProTips podcast
$50 — Sponsor the show! We’ll read a brief promo for your comic/product and read it twice during the show AND you get the exclusive ProTips podcast
Brad Guigar is the creator of Evil Inc and the editor of Webcomics.com